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PRIVACY POLICY

Privacy Policy

Last updated: 17 October 2026

Yellow Bus Catering Ltd ("we", "us" or "our") is committed to protecting your personal information and respecting your privacy.

This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, contact us or use our catering services.

We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and applicable privacy legislation.

1. Who We Are

Yellow Bus Catering Ltd is a UK-based event catering company providing corporate catering, wedding catering, festival catering, private event catering and pizza experiences.

Business name: Yellow Bus Catering Ltd

Location: Mears Ashby, Northamptonshire, United Kingdom

Website: www.yellowbus.catering

Email: book@yellowbus.catering

Yellow Bus Catering Ltd is the data controller responsible for the personal information described in this policy.

2. Information We Collect

We may collect the following personal information:

Your name and contact details, including email address and telephone number.

Company or organisation name.

Event details, including dates, locations, guest numbers and catering requirements.

Billing information and payment records.

Correspondence sent through our website, email or social media.

Marketing preferences and newsletter subscriptions.

Website usage information, including IP addresses, browser information and interactions with our website.

Dietary requirements and allergy information where necessary to provide our services.

We only collect information that is relevant to providing our services, operating our business or fulfilling legal obligations.

3. How We Use Your Information

We use personal information to:

Respond to enquiries and provide catering quotations.

Arrange, manage and deliver catering bookings.

Communicate about upcoming events and bookings.

Process payments and maintain financial records.

Manage customer relationships.

Respond to questions, feedback and complaints.

Improve our website, services and customer experience.

Send marketing communications where permitted by law.

Meet our legal, accounting and regulatory obligations.

We do not sell your personal information.

4. Our Legal Basis for Processing Information

Under UK GDPR, we rely on the following lawful bases where applicable:

Contract: To provide quotations, arrange bookings and deliver services you have requested.

Legitimate interests: To manage our business, respond to enquiries, maintain customer relationships, protect our website and improve our services, where these interests are not overridden by your rights.

Legal obligation: To comply with applicable tax, accounting and other legal requirements.

Consent: Where required, including certain marketing communications and non-essential website cookies.

Where we need to process information about allergies or health-related dietary requirements, we will also identify an appropriate additional legal condition for handling that sensitive information.

You may withdraw consent at any time where consent is our lawful basis.

5. Marketing Communications

We may occasionally send information about our catering services, upcoming events, pizza experiences and special offers.

We only send electronic marketing where we have an appropriate legal basis and comply with applicable marketing rules.

You can unsubscribe from marketing emails at any time using the unsubscribe link in the message or by contacting book@yellowbus.catering.

Unsubscribing from marketing does not prevent us from contacting you about existing bookings or enquiries.

6. Cookies and Website Analytics

Our website may use cookies and similar technologies to support its functionality, understand visitor activity and improve the experience of using our website.

These may include:

Essential cookies: Required for website operation and security.

Analytics cookies: Used to understand website traffic and visitor interactions.

Marketing cookies: Used, where applicable, to measure advertising performance and support relevant advertising.

Where required by law, we obtain your consent before using non-essential cookies or similar technologies.

You can manage your cookie preferences through our website's cookie controls, where available, and your browser settings.

Further information about the specific cookies and third-party services used on our website will be provided through our cookie information and consent controls.

7. Sharing Your Information

We may share relevant personal information with trusted third-party service providers where necessary to operate our business.

These may include:

Website hosting and website management providers.

Email and business communication providers.

Customer relationship management and booking systems.

Accounting and payment processing providers.

Marketing and analytics service providers.

Professional advisers and regulatory authorities where required.

We only share information where there is a legitimate business or legal reason to do so.

Third-party providers processing personal data on our behalf are required to apply appropriate data protection safeguards.

8. International Data Transfers

Some of our technology and service providers may process personal information outside the United Kingdom.

Where international transfers take place, we ensure that an appropriate legal transfer mechanism or safeguard is in place, as required by applicable data protection law.

9. How Long We Keep Your Information

We retain personal information only for as long as necessary for the purpose for which it was collected.

Booking, transaction and accounting records may be retained for up to six years after the relevant financial year, or longer where legally required.

Enquiry information is reviewed periodically and deleted or anonymised when no longer required.

Marketing information is retained while there is a valid reason to contact you and is reviewed regularly. We maintain appropriate suppression records where necessary to respect unsubscribe requests.

Where a legal dispute, complaint or regulatory obligation requires longer retention, relevant information may be retained for an appropriate additional period.

10. Keeping Your Information Secure

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal information is restricted to authorised individuals and service providers who require it for legitimate business purposes.

Although we take appropriate precautions, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

11. Your Data Protection Rights

Under UK data protection law, you may have the right to:

Request access to personal information we hold about you.

Request correction of inaccurate or incomplete information.

Request deletion of your information in certain circumstances.

Request restriction of how your information is processed.

Object to processing based on legitimate interests.

Object to direct marketing at any time.

Request transfer of certain information to another organisation.

Withdraw consent where processing relies on consent.

These rights are subject to applicable legal conditions and exemptions.

To exercise your rights, please contact book@yellowbus.catering.

We will respond within the timeframes required by applicable data protection legislation.

12. Children's Information

Our website and services may include enquiries relating to children's parties and pizza-making experiences.

Where information about children is required, we aim to collect it from a parent, guardian or authorised organiser and limit it to what is necessary to arrange and deliver the experience safely.

We do not knowingly use children's personal information for direct marketing without an appropriate legal basis.

13. Third-Party Websites

Our website may contain links to third-party websites, social media platforms and external services.

We are not responsible for the privacy practices of third-party websites. We recommend reviewing their privacy policies before providing personal information.

14. Complaints

If you have concerns about how we handle your personal information, please contact us at book@yellowbus.catering so we can investigate.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.

Website: https://ico.org.uk

15. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our business operations, website functionality or legal requirements.

The latest version will be published on this page with an updated revision date.

16. Contact Us

For questions about this Privacy Policy or how we handle personal information, please contact:

Yellow Bus Catering Ltd

Mears Ashby, Northamptonshire

United Kingdom

Email: book@yellowbus.catering

Website: www.yellowbus.catering

American school bus catering for corporate events, weddings and festivals across the UK.

Yellow Bus Catering brings genuine American school buses and freshly cooked food to corporate events, staff lunches, trade days, weddings and festivals. Based in Northamptonshire and travelling across the UK, we serve New York-style pizza, burgers, hot dogs, chicken tenders and more from our fully equipped buses.


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